GM releases 100% Brazilian car destined to emerging markets
09/01/2009
General Motors of Brazil releases Agile, the first car totally developed in Brazil by that factory.
The company says that Agile is the first of a new family of automobiles, Viva (alive). The investments in the development and in the production of the line, in factories in Brazil and Argentina, add US$ 400 million. The car is destined to emerging markets.
It is a hatchback, but the consultantship of press of GM didn't publish more any information on their dimensions, but it seems to be a compact car.
The only information consist of executives' sentences published in press release. “It is a vehicle that is going besides a traditional hatchback. Our job was to idealize an ideal car for the Brazilian people, that are a very demanding customer. Bold design is fundamental, as well as internal space and a crossover aspect, in other words, a car that provides versatility and get to attract several profiles, from the urban to the sportsman or that user that adores the contry style”,saw the general director of Design of GM of Brazil, Carlos Barba.
The news also affirms that the vice-president of the factory, Jose Carlos Pinheiro Neto, declared that the car is “an unequivocal demonstration of the capacity, technology and infrastructure of GM of Brazil, that today dominates the development of a vehicle totally new, from its conception, until the production in the assembly line, including the main areas as design, powertrain and manufacture.”
GM has in Brazil one of their five world centers of creation and development of vehicles. Last year, the company beat record of sales in the country, with 548.941 marketed units.